Confused about Twitter etiquette and how to use Twitter in your small business marketing? You’ve come to the right place! When using Twitter as part of your social media marketing, use common sense. Twitter etiquette isn’t rocket science.
What is appropriate Twitter etiquette? If you’re confused, stop and think: is what you’re doing something you’d do to another person face-to-face? Twitter is not a no-holds barred forum for you to strut your ego and slap everyone in the face to promote your website. Use common sense Twitter etiquette when using Twitter.
Twitter Etiquette
Below are ten rules of Twitter etiquette to not be a jerk while using Twitter for social media marketing. Think of these rules of Twitter etiquette as a primer on how to use Twitter for promoting your small business using social media marketing.
1. Follow And Ye Should Be Followed
If a Twitter user follows you, and they’re a legitimate business, or a real person and not a spam spewing robot, follow them back! That’s common courtesy folks and great Twitter etiquette.
2. Spammers Can Go To Hell
A lot of small business owners are using Twitter as part of their social media marketing… that’s a good thing! But, if you are spamming everyone and anyone with endless Tweets, @User and direct messages, other Twitter users will be quick to give you the boot! Spamming will kill your social media marketing and is atrocious Twitter etiquette.
3. Say Please And Thank You
Be gracious towards others when using Twitter. If someone ReTweeted your Twitter post or sent you a comment, respond. Say thank you! It works in the real world and is even more important to Twitter etiquette. That person took a moment of their valuable time to help you.
4. Be The Real You
Everyone loves money! But taking pictures of yourself with “bling bling” and claiming your Twitter strategy will lead to overnight millions makes you look pathetic. This is not how to use Twitter to build your social media marketing. Be personal, genuine and sincere when using Twitter.
5. Give To Others
Networking rock stars are always giving you something valuable. They’re the first one calling you with new contacts and resources to help you achieve bigger and better things. They’re selfless! So be selfless back when using Twitter and in your social media marketing.
6. Twitter Is For Networking
I already touched on this in the opening paragraphs on how to use Twitter, but using Twitter as your personal broadcast system for hawking garbage is poor Twitter etiquette. Twitter is a great social media marketing tool for forming business relationships and making your website successful. So be social!
7. Tweet Value
Provide insight, advice, a new perspective, resources or helpful information in your Tweets. It’s not only good Twitter etiquette, but will help promote your business in social media marketing. No one cares that you’re sitting on the back porch eating a pork chop shaped like Jesus.
8. Be Inspiring
There’s a big difference between those who actually are inspiring and exude leadership and those who simply talk a lot. If you’re using Twitter to constantly post inspiring quotes from famous people, it tells me a) you have nothing of your own to say, and, b) you aren’t taking action on your own to be inspiring.
9. Using Twitter To Create A Clone Army
Don’t follow me on Twitter and then attempt to follow me again, and again, and again with twenty of your other automated Twitter accounts. This is definitely not how to use Twitter. Using Twitter with multiple accounts for spamming is ridiculous! Your clones aren’t fooling anyone and it’s a perfect example of crappy Twitter etiquette.
10. Don’t Just Sit There, Say Something
Filling out your Twitter profile is key to social media marketing and good Twitter etiquette. If you’re too lazy to write 140 characters about who you are, I’m too lazy to visit your website and read your Tweets to learn about who you are. Common sense Twitter etiquette people!
Talk to us! Did you find this article about Twitter etiquette helpful and informative? Are you new to using Twitter for social media marketing? Have questions? We’d love to hear from you. Thank you for reading!
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