Welcome to our very first small business marketing Podcast! Today’s episode covers the importance of having a website for your small business marketing. Michael Borowiecki, President of Formulis, Inc. reviews some of the concerns small business owners have about the web, how the web is changing marketing, and why you need to get started with a small business website.
Show notes for this episode:
- 00:00 – Introduction
00:30 – Summary of marketing Podcast
01:05 – Concerns of business owners starting a website
01:44 – Do I need a small business website?
03:08 – Internet’s impact on traditional media and marketing
04:13 – Starting with a basic website
04:52 – Review of “brochure” websites
06:01 – Websites have become a standard for doing business
07:16 – How quality plays into your website, branding and marketing
08:37 – Having a website opens new doors for your business
09:21 – Compete against larger firms much more easily with a website
10:32 – Websites are becoming more integrated into other marketing
11:36 – When not to start a website for your small business
13:34 – End of Podcast wrap
14:32 – Copyright notice
We welcome your comments and feedback on our small business marketing Podcasts. Please leave a comment below, or call us directly at 866-247-0605 for help with your small business marketing.
Podcast: Play in new window | Download
If you liked this article, you may also like:
