Archive for December 2009

Branding lessons from the King Of Cool. Image copyright Steve Mcqueen.
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Small Business Branding - 3 Lessons From The King Of Cool Steve McQueen

An American movie icon from the '60s and '70s, actor Steve McQueen was often referred to as the "King of Cool" for his tough guy persona and suave onscreen demeanor. So just what can a Hollywood actor teach small business owners about brand marketing and small business branding? Check out these three golden lessons on small business branding, inspired by Steve McQueen. Read more
Spin gold with these killer copywriting tips.
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8 Copywriting Tips To Keep You From Writing Like An Idiot

It sucks sitting next to a self-absorbed moron at the airport that can't get the hint you aren't interested in what he's saying. Make sure your copywriting isn't like "that guy." Use the following eight copywriting tips to keep your readers interested, informed and excited. You too can write killer copywriting to market your small business! Read more
Time to put a beating on the search engines using keywords.
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Using Keywords To Lay The Smackdown On Las Vegas SEO

Using keywords to improve your small business website's search engine rankings is an absolute must! If you're still hemming and hawing at using keywords, it's time to start doing! The following six tips will get you started with the basics of search engine keywords to propel your search engine rankings. Read more
Identify your Strengths, Weaknesses, Opportunities and Threats with SWOT.
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SWOT Analysis Is Your Las Vegas Marketing Crystal Ball

What is SWOT analysis, it sounds really technical? Don't worry, it's not that bad! Follow along for a detailed look at how to prepare a company SWOT analysis to identify your strengths, weaknesses, opportunities and threats for small business marketing. Read more