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From the monthly archives:

November 2009

Consumer Buying Behavior: Understanding Five Stages Of The Buying Process

by Michael Borowiecki on November 6, 2009

Confused about where your customers are in the buying process? Let’s take a look at consumer buying behavior and review the five stages of the buying process to more effectively target your marketing to the specific needs of each stage.

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Formulis Web Design Process

by Michael Borowiecki on November 5, 2009

An inside look at the web design process from Formulis, Inc. If you’re a small business owner getting started on the web, here’s a taste of what the web design process looks like and what you can expect.

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One-To-One Marketing: Creating Explosive Personalized Marketing With Direct Mail

by Michael Borowiecki on November 3, 2009

One-to-one marketing is now and it’s driving insane results! Follow along as I explain an actual one-to-one marketing campaign where we used direct mail and personalized marketing to blow the doors off of old school methods.

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Elevator Pitch Writing

by Michael Borowiecki on November 2, 2009

Do you find yourself bumbling when someone asks, “what do you do?” Get your foot in the door with a smart, confident and well-written elevator pitch. Learn how to write an elevator pitch for use at networking events and other business situations.

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